Social Media Role in Elections 2014

Political parties are trying so many ways to grab attention of the Youth for this Elections. Social Media is one which is using by the political parties to get attention of the youth. According to the Reports Political parties are spending total of 4,000 - 5,000 crore for the Advertisement. The main reason for spending this huge amount in Social media is to grab attention of the First Time Voters. And for the Publicity purpose also. For the Digital Platform parites are spending the 400-500 crores. This reports are submitted by the Associated Chambers of Commerce and Industry of India. Which is also known as the ASSOCHAM.

Social Media Role in Elections 2014

DS.Rawat, Secretary general of the Associated Chambers of Commerce and Industry of India(Assocham) said political parties are spending the 30% of Poll expenditure are spending for Publicity and Advertising. For Digital Marketing they are spending the 15-20%.The political party person says reason for spending the huge amount is to contact the Young Voters who are going to Vote first time. According to the Reports more than 50% of young voters are contain. Social Media is the best way to contact the young voter because they are using the Social Media dialy.

Social Media Role in Elections 2014

Narender Modi used the Social Media very well and get the Good results in past election. But now every party is using the Social Media for Best Results. Social Media is not only used for contact Young Voters but also the people more than the 34 years age. Now a days everybody is using the Technology in their life and it becoming one of the important thing in the Life. And it is a best and easy way to contact the people of different areas. Election Commission of India is Kept Some Restrictions also because of spending huge amount for Advertising and Publicity.

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Social Media Role in Elections 2014